Communications + Campaign Strategist • Digital Media Expert • Team Leader and Mentor • Climate Change, Sustainability and Policy
Communications. Campaign design. Digital. Community.
I am a veteran communications and campaigns professional leading teams and inspiring communities to confront the challenges to life on this planet. I have more than 20 years of experience delivering high-impact, innovative projects, and campaigns for climate nonprofits, broadcasters, government agencies, and agile startups.
I've led multiple projects on the climate crisis, environmental policy, renewable energy, solar, electric mobility, food systems, forests, national politics, and international affairs. My specialties are senior leadership, staff development, content strategy, rapid response, public speaking, visual media, and social media strategies. I've also helped major international organizations launch new divisions, reorganize legacy departments or embrace flatter, agile, matrixed models that balance high efficiency with work-life balance and career growth.
I began my career as an international broadcast and visual journalist and have managed newsrooms of multi-skilled multimedia reporters. I've led digital engagement from crowdsourcing coverage of the Arab Spring to promoting sustainable lifestyles. I'm a change agent who has been hired by legacy organizations to embrace a hopeful and agile future to meet our challenges.
In my career, I've written articles and produced television and radio programs for CNN, TechTV, PBS, and Voice of America under the Obama administration. I've co-led projects with frontline communities for Greenpeace and Climate Reality Project. My assignments have taken me across the United States, Europe, Asia, the Middle East, and Africa, giving me a deep perspective on global affairs and our precious planet.
Leadership Experience Strategy Planning
Digital Engagement Organizational Change
Project Management Writing
Analytics and KPIs
I inspire organizations
to embrace innovative campaigns through passion and leadership
Throughout my career, I've had the good fortune to serve in leadership roles for companies and organizations that believe people are the most valuable resource we have. I love inspiring multicultural teams across the globe and learning from others as much as I try to lead them. High standards, detailed project management, deep respect for others' talents, and a self-effacing wit is what I bring to the table.
My favorite experiences have been with entrepreneurial start-ups or start-up divisions that put a premium on innovation, pushing the envelope to tell stories and offer engagement opportunities in brand new ways. My default mode is to take charge of ambitious projects and engineer them for success, armed only with a game-changing idea, a talented team, and good old-fashioned hard work.
I believe deeply in immersive storytelling: using relatable, compelling language, and images to trigger something inside that makes average people want to be part of a solution. Effective communication is about them, not us. I believe we humans can chart a bold new course to secure a more sustainable planet as long as we challenge the cultural norms of greed, waste, and overconsumption. Through intelligent culture campaigning, we can alter mindsets and behaviors to bring about a whole new world.